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Tackling rough sleeping and homelessness in the Square Mile


The City of London Corporation and its partners have a longstanding commitment in taking preventative measures to address rough sleeping and homelessness in the City and to support those it affects throughout the year.

The City of London Corporation will be running another awareness-raising campaign this winter to highlight:

• how people can make referrals and donations to support services
• the difference between begging and rough sleeping.

The poster campaign will run from November up until the end of January in multiple high footfall areas across the Square Mile including Liverpool Street, Cannon Street, Blackfriars and Fenchurch Street stations as well as Cheapside and Bishopsgate.

Xads, geo-targeted digital app advertising, will complement this poster marketing to maximise the campaign’s reach.

Working with partners, including the City of London Police, the City of London Corporation will be targeting businesses, residents, elected Members and City Corporation staff to spread the word.

To make a referral to StreetLink, you can:

• download the Streetlink app
• visit the StreetLink website
• call the 24 hour national helpline: 0300 500 0914.

If you would like to find out more about:

• our homelessness and housing services, please email Will Norman
• the 2017 winter awareness campaign, please email Rachel Morrison.



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